التجارة عبر منصة أمازون

إدارة إعلانات أمازون للمتاجر والمنتجات

نحسن ترتيب منتجاتك داخل خوارزميات أمازون A9، ونطلق حملات إعلانية مربحة تخفض تكلفة الإعلان من المبيعات (ACOS).

بعض من أكثر من 500 علامة تجارية تعاونا معها

علامات تجارية رائدة ومتميزة تعاونا معها عبر مختلف القطاعات.

عرض جميع الشركاء والعملاء

Sponsored campaign mix

Amazon Ads tied to catalogue and margin signals

Paid campaign roles are reviewed alongside listing quality and inventory.

Where this work is owned

SponsoredProducts

Product-targeted and keyword-targeted campaigns cover brand searches and category demand. We also watch for any relationship between ad activity and organic placement.

Marketplace keyword and product targeting hits the same problem as search, one term owned by several campaigns. Query ownership and tiered negatives get worked out there.

SponsoredBrands

Brand-store and headline-search campaigns introduce product lines and test how shoppers respond in competitive categories.

Headline and store-led messages in a competitive category need a stated hypothesis, a policy check, enough sample to read, and a result written down for next time.

SponsoredDisplay

We use Sponsored Display for retargeting and in-market audience reach on and off Amazon, then review consideration and repeat-purchase signals.

Sponsored Display reaches audiences off Amazon, so each segment's source, consent basis and expiry get registered.

Listing& Catalog Optimization

Titles, bullets, images, A+ content and backend search terms are checked against ad performance to identify listing changes worth testing.

Listing quality already governs how far marketplace spend goes. The equivalent discipline for a Google product feed, including attribute errors, price parity and approval timing, lives here.

Why it matters

Amazon performance depends on more than bids

Winning on Amazon means balancing paid ACOS with organic rank, inventory health, and conversion rate. Weak listings make paid traffic less efficient, while limited promotion can slow a strong listing. We manage both sides together.

How we work

Audit, structure, optimize, protect

We audit your catalog, build campaign architecture around margin and rank goals, optimize bids and keywords weekly, and protect profitability with strict ACOS and TACOS guardrails.

Scope and ownership

We manage the ad account; the listing and the inventory stay yours

Paid and organic are read together, because a weak listing makes paid traffic more expensive rather than less.

Listings, reviews, pricing, inventory, and competitor ad share set the baseline, then Sponsored Products, Brands, and Display get separate roles for defense, conquest, discovery, and retargeting before anything launches. Zeo reviews bids and search terms weekly, adds negatives, and moves budget against ACOS and sales-velocity evidence inside the guardrails we agree up front; pricing, stock, and listing copy remain your decisions, and we feed campaign evidence back into them rather than making them. Reporting keeps ACOS, TACOS, organic rank, and margin next to each other so an efficiency gain paid for elsewhere is visible.

The catalogue and campaign review loop

Listing evidence informs ad decisions, and campaign data points back to the catalogue.

  1. Catalog & competitive audit

    Listings, reviews, pricing and inventory provide the baseline. Competitor ad share helps show where the account needs closer inspection.

  2. Campaign architecture & launch

    Sponsored Products, Brands and Display receive separate roles for defense, conquest, discovery and retargeting before launch.

  3. Bid & keyword optimization

    Each week, we review bids and search terms, add negatives where needed and adjust budgets against ACOS and sales-velocity evidence.

  4. Listing & rank alignment

    Campaign performance is compared with listing content, images and keyword strategy to guide the next paid or organic test.

فريق متخصص لكل قناة إعلانية

في Zeo، تدار كل من إعلانات البحث المدفوع، وإعلانات التواصل الاجتماعي، وتحسين معدل التحويل (CRO)، والإعلانات البرمجية تحت إشراف خبير مخصص، لتعرف بدقة من ستعمل معه.

الأدوات التي نستخدمها

منظومة التسويق المدفوع وإدارة الحملات

هيكلة الحملات، وعروض الأسعار، والموجزات، وتتبع المكالمات، وإعداد التقارير؛ كلها تدار عبر منصات دقيقة وموثوقة.

منصات الإعلانات التي ندير حملاتنا عليها

  • Google Ads
  • Microsoft Advertising
  • Meta Ads
  • TikTok Ads
  • LinkedIn Ads
  • Amazon Ads
  • Pinterest Ads
  • Snapchat Ads
  • X Ads
  • Reddit Ads

تغذية التسوق وإعلانات أمازون

  • Helium 10
  • Jungle Scout
  • Perpetua
  • Teikametrics
  • Quartile
  • Feedonomics
  • Channable
  • DataFeedWatch
  • GoDataFeed
  • Productsup

استشارة الأداء الرقمي

ضاعف عائد حملاتك الإعلانية مع خبراء الأداء في Zeo

احصل على تدقيق شامل لحساباتك الإعلانية وخطة استثمارية واضحة لزيادة المبيعات وخفض تكلفة الاكتساب.
احجز استشارة الأداء

FAQ

How Amazon Ads fit the wider account

Which Amazon advertising formats do you manage?

Paid promotion can include Sponsored Products, Sponsored Brands and Sponsored Display within Amazon's marketplace. Management covers setup and review against visibility, sales and organic-ranking goals.

How do you measure Amazon ad success?

We track ACOS, TACOS, sales velocity, organic rank movement, total account profitability, and ad-attributed revenue together.

Should I advertise if my listings aren't perfect?

We usually fix the highest-impact listing issues first so paid traffic has a stronger chance of converting profitably. Weak titles, images, content, pricing, reviews, or inventory can undermine campaign performance. Once the priority issues are clear, we align campaign structure with the listing and margin goals. We then review paid and organic signals together rather than judging the ads in isolation.

Do you work with Amazon vendors and sellers?

Yes. We manage campaigns for both Seller Central and Vendor Central accounts across US, UK, EU, and other major marketplaces.

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