Free
Breaking Down the conversational marketing blueprint
This webinar breaks down the conversational marketing blueprint and examines the framework behind it.
Watch the session for a focused discussion of how the blueprint is structured and how its parts work together.

What Does the Webinar Cover?
- The purpose of a conversational marketing blueprint
- The structure of the blueprint
- The main parts of the framework
- How those parts connect
- How to approach the blueprint as a whole
- Questions to consider when reviewing the framework
- Key points from the breakdown
Speakers
Barış Asa
He has started his undergraduate education at Kadir Has University, where he took active roles in the entrepreneurship community of the university and led the community itself for 1.5 years. He took his first steps into a professional career at GittiGidiyor simultaneously with his education. He gained experience with startups and markets in different disciplines such as Event Management, Social Media Marketing, Growth Hacking, Inbound Marketing, B2B Lead Generation, Brand Marketing. In 2017, he joined the Zeo family as a Jr. Marketing Analyst and he has been working as a Business Development Analyst since September 2018. He plays an active role in Zeo's brand-side projects and strategies. Having an infinite passion for practicing what he has learned, Barış is delighted to conduct in-depth research on the subjects he is curious about. Exploring undiscovered animes, mangas, and indie games are some of his main hobbies.

Utku Demirhan
Sr. Data Analyst (Former)
After completing his undergraduate and graduate studies in the Department of Astronomy and Space Sciences at Ankara University, he took courses on Data Science from Johns Hopkins University through Coursera and turned to this area entirely with the infrastructure created by his undergraduate education. At Zeo, he works on Analytics as part of a data-driven approach to digital.
