SEO Services
Enterprise SEO Services
Some of the 500+ brands we've worked with
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Canonical owners
SEO for complex organizations
Where this work is owned
Strategy, Governance& Operating Models
Approval is the bottleneck once dozens of stakeholders share the work. Begin here when product, legal, and regional teams each hold a piece of the same decision and nobody closes it.
Technical SEOAcross Large Sites
Choose the technical route when one defect repeats across millions of URLs, because at that volume the fix has to be a template change your release cycle can carry.
Programmatic SEOSystems
Automating the checks is one thing. Take the programmatic route when the answer is to generate the pages themselves, and your team still needs to keep the publishing switch.
Content MarketingOperations
Standards say what good looks like. Follow this when the binding constraint is production capacity, and part of the program has to move to your team with training.
Analytics &Decision Systems
Leadership dashboards only work if the numbers underneath them agree. Come here when organic performance has to reconcile with the KPI definitions and collection rules the rest of the business uses.
Why it matters
Scale breaks normal SEO playbooks
Enterprise sites have millions of pages, dozens of stakeholders, and complex platforms. Without governance and automation, SEO teams spend their time reacting to issues. We help teams fix the systems that cause those issues.
How we work
Embed SEO into how the business runs
We integrate SEO into your existing processes and build the tooling your teams need. Our technical fixes are designed to survive enterprise release cycles and platform constraints.
Scope and ownership
SEO standards your teams can run without us in the room
The engagement addresses the systems that keep producing issues, not the queue of issues itself.
We audit site architecture, platforms, workflows, and team structure to find the constraints that only appear at enterprise scale, then write the SEO standards, RACI model, and approval workflow that let search work move at the speed of the rest of the business. Zeo ships technical fixes with your engineering teams and automates the checks that would otherwise be manual across millions of URLs, while the release calendar and platform constraints stay yours. Leadership dashboards tie organic performance to business outcomes, and we state which of those movements the governance work can reasonably claim.
Our enterprise SEO process
Enterprise SEO assessment
We audit your site architecture, platforms, workflows, and team structure to understand the unique constraints and opportunities at your scale.
Governance and workflow design
We create SEO standards, RACI models, and approval workflows so SEO moves as fast as the rest of the business.
Scalable technical implementation
We ship technical fixes across your platform, working with engineering to automate optimizations and monitor health across millions of URLs.
Executive reporting and iteration
We build leadership dashboards that tie organic performance to business outcomes and use the data to continuously refine strategy and execution.
From our clients
What clients say about working with Zeo
Clients describing what the working relationship is like in practice.
We were working with a global supplier on SEO before. Accessibility and process management were a little more difficult with these teams. At the same time, in terms of budget, global suppliers were more costly for us due to exchange rate differences and man-hours. When we started working with Zeo, we first went through an audit, fixing the results and problems. After these processes, we placed SEO in a strategic place for digital marketing and created an always-on SEO strategy for our brands and implemented it step by step.
Didem Namver, Sr. Head of Digital
As MediaMarkt, we have been working with Zeo for 6 years in a very tight and coordinated way to manage our SEO processes. We receive the highest level of feedback from Zeo on increasing and improving our organic traffic. It is very enjoyable to get fast support on all our issues 24/7 and to work with Zeo to better embrace and continuously improve our brand, and we recommend it to everyone.
Yiğit Ertem, Ecommerce Web Channel & PIM Department Manager
We strictly follow the regulations and algorithms that can change at any time. We need to act quickly. At this point, Zeo has become a partner that meets all our expectations with its professional, innovative and solution-oriented approach. The Zeo team has become a stakeholder in success by looking at our optimization processes and our brand as their own value. As the Acıbadem Healthcare Group family, we would like to thank all the Zeo team, who work tirelessly, constantly improve, and do not compromise on keeping their energy high under all circumstances!
Emre Baykal, Director of Digital Marketing
Besides increasing our website's visibility in the UK with ZEO, the experienced team that closely follows its work and has extensive experience in its field has always made us feel like we are in the right place for SEO. We are on the right track with ZEO in a highly competitive country and sector.
Kaan Deniz, Founder
We talked to a number of agencies while we were planning our website's infrastructure migration, and we ended up with Zeo. They start by understanding the problem, then bring fresh approaches to solving it better. Communication is strong, and they support you at whatever point you turn out to need it. Every minute we spend working with them convinces us further that we made the right call. If you're looking for someone to sort out the digital side, you're in the right place.
Zeynep Yaşar, Business Development Specialist & E-commerce Project Manager
When we moved from our old corporate website to an e-commerce site, we partnered with Zeo for the migration and all the SEO work that followed. Since 2018, we have ranked 1st for 250 of the 500 highest-volume keywords we track, and on the first page for 483.
Murat Özkan, Head of E-commerce at GrandVision Turkey
With Zeo, we increased the number of new users from organic traffic by 39%. Because we work in a niche sector, they continue to provide detailed solutions and optimizations in coordination with our marketing team.
Ceyhun Burak Akgül, Co-Founder & Co-CEO
Enterprise work
Case Studies
Large organisations with slow approval chains and several stakeholders per change. Banking, insurance and automotive programmes.
The specialists behind this SEO work
Zeo's SEO work goes back to 2006, when we started what we call the first SEO blog in the MENA region. The consultants shown here are doing that work today, matched to what this page covers.
Gülşah Şahin Özkan
Senior SEO Analyst
Hande Parmaksız
SEO Manager
Ezgi Gülsen Yaylı
SEO Manager
Elif Naz Akan Karakoç
Senior SEO Executive
Sinem Bakır Yavaş
Senior SEO Executive
Bensu Tınastepe
Senior SEO Analyst
Aybüke Göktuna
Senior SEO Analyst
Emir Kağan Kahveci
SEO Analyst
Mehmet Aktuğ
Co-Founder & COO
Ozan Ketenci
VP of Consulting & Strategy
Zafer Yıldız
Web Analytics Manager
Metehan Urhan
New Business & Partnership Manager
Can Mutioğlu
Senior SEO Executive
Didem Himmetli
Marketing Executive
Ataberk Yüzat
SEO Executive
Content we've produced on this topic
Tools we use
The SEO stack behind the work
Every audit, crawl and rank report comes out of a tool someone has to know well. These are the ones our team works in day to day.
Technical SEO, crawling & site speed
- BotifyWe overlay Botify's log data on the crawl and ranking data to see exactly which sections Googlebot is ignoring, then check whether those are pages that drive revenue. That tells us whether a crawl-budget problem is worth an engineering ticket or safe to leave alone.
- LumarWe wire Lumar's Protect checks into the release pipeline so a template or platform change gets tested against SEO rules before it ships, not after traffic drops. Monitor then keeps watching the live site and flags a regression the moment one slips through anyway.
- Screaming FrogWe run enterprise crawls in database storage mode so a multi-million-URL site does not blow past local memory, then group the results by template rather than by URL. That way a single broken component shows up as one finding for the whole template family, not a wall of identical-looking rows to sift through page by page.
- OncrawlWe feed Oncrawl's API with revenue and business data alongside its own crawl and log data, then build the recurring dashboards and alerts the SEO team runs on without us. That is what makes the automation pillar hold up after the engagement ends, not just during it.
- JetOctopusWe watch JetOctopus's real-time log feed during a migration or major release, when crawl behavior can shift within hours rather than the days a scheduled report takes to surface it. That speed is what lets us catch a bot getting shut out of a page family before it costs meaningful indexing coverage.
Keyword research & rank tracking
- STAT Search AnalyticsWe tag STAT's keyword sets by product line, region, or brand so each stakeholder gets a visibility report scoped to what they actually own, instead of one undifferentiated ranking list. That split is what keeps every business unit reading the same dashboard without arguing about whose numbers matter.
Enterprise SEO & market intelligence
- BrightEdgeWe run planned initiatives through BrightEdge's forecasting model to produce a conservative-to-aggressive revenue range before budget is committed. That range, not a single traffic estimate, is what leadership uses to greenlight or deprioritize a program against everything else competing for the quarter.
- ConductorWe push Conductor's prioritized recommendations straight into the Jira or Asana tickets each team already tracks, instead of another SEO report nobody opens. That keeps a technical fix from stalling between the SEO team's backlog and engineering's sprint board.
- seoClarityWe track rankings across the full page portfolio without the keyword caps most platforms impose, then use ClarityAutomate to push template-level fixes live without waiting on an engineering sprint. That combination is what lets a governance model actually keep pace with a site this size.
- SimilarwebWe benchmark organic share of voice against the two or three competitors leadership actually names in planning meetings, not a generic industry average. That comparison is what turns a ranking report into a market-position argument the board will sit through.
Search engine & CMS essentials
- Google Search ConsoleWe pull coverage and performance data through the API rather than the UI, because a site this size blows past what the standard reports can display cleanly. We segment it by template and directory so a drop in one page family does not hide inside a healthy site-wide average.
- Google AnalyticsWe connect GA4 conversions and revenue events to organic sessions at the template and section level, then export that through BigQuery so it sits alongside the rest of the enterprise's data. That is the number that goes in front of leadership, not raw traffic.
Next step
Scale organic performance across complex enterprise sites
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