Generative AI20 Jan 2026
SEO vs GEO: A Comprehensive Comparison Guide
Learn how SEO and GEO differ across strategy, measurement, technology, and content, including findings from GEO-Bench on AI visibility.
Guides
Data Analysis08 Jan 2024
How to Check Your Google Analytics 4 Property
Learn how to check your Google Analytics 4 property with this detailed guide.
Search Engine Optimization13 Jun 2023
What Should Be Checked at the First Phase of SEO Projects?
Zeo's SEO operations team works across several groups. Our "Volunteer Team" created this guide to share what we check first when an SEO project begins.
Search Engine Optimization23 Jan 2023
Shopify SEO Guide: Mastering SEO for Your E-Commerce Store
Learn how to optimize your Shopify store for search engines with this comprehensive Shopify SEO guide, covering everything from on-page to local SEO.
Technical SEO30 Jun 2022
What is 404 URL Mapper Lite Tool? How to Use
Find redirect candidates for 404 URLs with the free 404 URL Mapper Lite from Zeo, without matching each page manually.
Content Optimization17 Jun 2022
How to use Content Brief Generator?
Build a content brief around relevant keywords and the competing pages that rank for them in Zeo's free Content Brief Generator.
Javascript SEO18 May 2022
How to use HTTP Version Control?
Review status codes across a page's protocol and www variants in the free HTTP Version Control tool from Zeo.
Technical SEO17 May 2022
How to use Cannibalization Checker?
Zeo's free Cannibalization Checker shows when more than one landing page ranks for the same keyword.
Javascript SEO17 May 2022
How to use Carbon URL Mapper?
Map outdated, thin, or 404 URLs to suitable redirect targets in three steps with Carbon URL Mapper, a free tool from Zeo.
Technical SEO17 May 2022
How to use SEO Chrome Extensions?
Learn how to use Zeo's free SEO Chrome extensions.
Technical SEO17 May 2022
How to use Sitemap Scraper?
Sitemap Scraper from Zeo is free and checks the status codes of URLs in an XML sitemap without running a crawler.
Technical SEO17 May 2022
How to use Title and H1 Analyzer?
Zeo's free Title and H1 Analyzer compares the tags used by pages ranking for a target keyword.
Technical SEO17 May 2022
How to use Sitemap Finder?
Use Zeo's free Sitemap Finder spreadsheet to locate a site's XML sitemaps from its robots.txt file.
Technical SEO16 May 2022
How to use Status Code Checker?
Run a batch of URLs through Zeo's free Status Code Checker spreadsheet instead of opening them one by one.
Search Engine Optimization17 Mar 2022
Semrush: The Ultimate Guide with Tutorial
Semrush is a prominent digital marketing tool for regularly monitoring the performance metrics of websites and their competitors, particularly for SEO and PPC.
Technical SEO26 Nov 2021
Lumar (Formerly Deepcrawl) SEO Tool Guide
Read our guide for detailed information about Deepcrawl, a cloud-based crawling tool, and how to use it.
Search Engine Optimization12 Nov 2021
The Ultimate Ahrefs SEO Tool Guide
Ahrefs helps you analyze backlinks, research keywords, build links, review competitors, and audit your website.
