Generative AI Power Day

Generative AI Fundamentals and Applications

Generative AI: Power Day

Generative AI is changing how people work, create, and solve problems. This intensive one-day course gives business leaders and technology enthusiasts a practical introduction to the technology and its applications. You will build a foundation in Generative AI and learn how to use it in real-world scenarios.

Why Choose This Course?

  • Focused Learning: Build a foundation in Generative AI in just one day

  • Practical Approach: Apply what you learn through real-world scenarios

  • Expert-Led Content: Learn from up-to-date material designed by industry leaders

  • Professional Connections: Meet experienced professionals and other participants

  • Certificate: Receive a certificate at the end of the course to add to your CV

Course Details

  • Training Date: To be announced

  • Training Fee: To be announced

  • Training Duration: To be announced

  • Training Level: Introductory and Intermediate, Accelerated Training Program

  • Instructors: Ozan Ketenci, Can Mutioğlu

  • Certificate: Included

  • Training Format: Online training. Registered participants will receive the access link by email.

Why Generative AI?

  • It Is Changing Business: Generative AI can help companies improve productivity, reduce costs, and develop new revenue opportunities.

  • It Supports Creative Work: From content production to design, Generative AI can make creative processes faster and more productive.

  • It Helps Solve Problems: It can support people as they work through complex problems and consider new perspectives.

  • It Can Create an Early Advantage: Companies and professionals that adopt the technology early can strengthen their position in the market.

What Will You Gain from This Training?

  • Broad Understanding: Explore topics ranging from Generative AI fundamentals to advanced applications.

  • Practical Skills: Work through real-world scenarios and put the concepts into practice.

  • Strategic Perspective: Examine the business potential of Generative AI and where it can be applied.

  • Ethical Awareness: Learn about the ethical dimensions of AI use and the principles of responsible AI development.

  • Professional Network: Connect with expert instructors and other participants.

Course Content: What Will You Learn?

1. Introduction to Generative AI

  • What is Generative AI, and how does it work?
  • Use cases and industry examples
  • Differences between traditional ML and Generative AI

2. A Closer Look at Large Language Models (LLMs)

  • How LLMs work
  • Popular models such as GPT, BERT, and T5
  • The strengths and limitations of LLMs

3. Effective Prompt Engineering Techniques

  • Principles for writing effective prompts
  • Zero-shot, one-shot, and few-shot techniques
  • Chain-of-Thought (CoT) and Self-Consistency approaches
  • Interactive exercises and case studies

4. Retrieval-Augmented Generation (RAG) Applications

  • The role of RAG in business
  • Developing customized AI assistants
  • Hands-on RAG projects

5. Embeddings and Vector Databases

  • The role of embeddings in the AI ecosystem
  • Strategies for managing vector databases efficiently
  • Semantic search and similarity analysis applications

6. The Future of Generative AI and Ethical Considerations

  • Emerging AI trends
  • Discussion of AI ethics and social impact
  • Resources and recommendations for continued learning

7. AI Workshop

  • Email writing techniques
  • Practical methods for preparing presentations
  • Content creation and other Generative AI applications

Training Schedule

Morning Session (09:00 - 14:00)

  • 09:00 - 09:45: Introduction to Generative AI
  • 09:45 - 10:30: Large Language Models (LLMs)
  • 10:45 - 11:45: Prompt Engineering
  • 11:45 - 12:00: Break
  • 12:00 - 13:00: Retrieval-Augmented Generation (RAG)
  • 13:00 - 14:00: Embeddings and Vector Databases

Afternoon Session (14:30 - 16:30)

  • 14:30 - 15:00: The Future of Generative AI and Ethics
  • 15:00 - 16:30: Workshop and Q&A

Your Instructor

Ozan Ketenci

Ozan joined Zeo in 2015. During his digital marketing career, he has advised leading global brands including Amazon, Shell, PepsiCo, and BMW. A graduate of Istanbul Technical University, he began mentoring startups at İTÜ Çekirdek in 2019. He prioritizes sharing his experience with the community and enjoys taking part in events as an instructor and speaker. Ozan currently works at Zeo as Vice President of Strategy and Consulting and as a Generative AI consultant.