Code 302


Where a 301 says a move is permanent, a 302 says it's temporary: the page at this URL will come back, this is just a detour for now. It's the right code for a page under maintenance, an A/B test sending a portion of traffic to a variant, or a seasonal redirect that needs to revert once the season ends.

Visitors can't tell a 302 from a 301 just by using the site; both send the browser to another page transparently. Search engines can tell the difference, though, and treat them differently: a 302 is meant to keep the original URL as the one indexed, since search engines expect it to come back into use, while a 301 hands that role to the destination. Using a 302 for a change that's actually permanent is a common mistake, since it can leave the old URL indexed and diluted with ranking signals long after the new page should have taken over entirely.

Code 302
Explore tailored SEO consulting, technical audits, and performance strategies designed for ambitious teams.
Talk to an SEO expert

Contact us

How we handle your data

Open as a full page