Crawl Depth


Crawl depth is how many clicks or links a search engine bot has to follow, starting from the homepage, to reach a given page. A page linked directly from the homepage sits at depth one; a page only reachable through several layers of category and subcategory pages sits much deeper.

Depth matters because search engines generally treat pages closer to the homepage as more important, and crawl them more frequently, than pages buried many levels down. A page five or six clicks deep can go unnoticed for long stretches, or get crawled rarely enough that content changes take a while to be picked up. Large sites, especially e-commerce catalogs and content archives, are the ones most at risk of accidentally burying valuable pages this way. A flatter structure, achieved through category pages, internal linking, and XML sitemaps that surface deep pages more directly, keeps crawl depth shallow enough that bots reliably reach everything worth indexing.

Crawl Depth
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