
Berkay Tayfun Demirbaş
Sr. Web Analytics & Tech Executive (Former)
He graduated from Anadolu University, in Economics. After a long career in banking, he focused on marketing engineering, full-stack software development, and design systems. He worked in technical SEO, digital marketing manager, and senior web analyst positions within the agency for the last 5 years. He continues to update the web analytics application it has developed and to support an open-source software ecosystem. Now, He works as senior web analytics and tech executive at ZEO.
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