SEO Terms & Definitions

A

1 term

B

1 term

Black Hat SEO

Practices that manipulate search engines to improve a site or page's ranking.

G

2 terms

Google Discover

A feed that proactively shows users content based on their interests.

L

2 terms

Lighthouse

Lighthouse is Google's open-source tool for analyzing and improving website performance.

Local SEO

Local SEO is the set of practices used to improve how a website performs in local search results.

N

1 term

Negative SEO

Negative SEO refers to any malicious or unethical practice aimed at sabotaging a competitor's search rankings.

R

1 term

Ranking Factor

A ranking factor is a criterion a search engine applies when ordering its search results.

U

1 term

User Experience

User experience describes how someone interacts with and experiences a product, system, or service.

W

2 terms

Wordpress

WordPress is a popular free content management system for creating and managing websites.