The process of improving a mobile app's visibility in app stores.
Other


A
1 term
B
1 term
Practices that manipulate search engines to improve a site or page's ranking.
G
2 terms
A feed that proactively shows users content based on their interests.
A free service that helps businesses appear in Google Search and Maps.
L
2 terms
Lighthouse is Google's open-source tool for analyzing and improving website performance.
Local SEO is the set of practices used to improve how a website performs in local search results.
N
1 term
Negative SEO refers to any malicious or unethical practice aimed at sabotaging a competitor's search rankings.
R
1 term
A ranking factor is a criterion a search engine applies when ordering its search results.
U
1 term
User experience describes how someone interacts with and experiences a product, system, or service.
W
2 terms
Above the fold is the content visible when a page first loads, before the user scrolls.
WordPress is a popular free content management system for creating and managing websites.