Nursena graduated from Pamukkale University's Department of International Trade and Finance in 2019 and is currently pursuing her master's degree in the same department. During her undergraduate studies, she completed an internship in marketing, and during her master's degree, she worked as a research assistant on a TUBITAK-affiliated project. After the project, Nursena began her career and worked in sales, business development, and marketing. She joined Zeo through her interest in research, analysis, and digital marketing. She currently works as a Sr. Marketing Specialist at Zeo.